SEO Pricing

Search Engine Optimization Services: SEO Pricing

When you research SEO rates and request a quote, you want to know what you’re getting before selecting an Internet marketing partner. In 2017, Ad Men’s SEO prices include:

  • The expertise of a team of Internet marketers with 12 years SEO experience and 500+ client accounts to date.
  • Access to industry-leading optimization processes, SEO tools, products, services.
  • Affordable, competitive SEO pricing.
  • An SEO campaign backed by Ad Men’s proven track record and success.

 

What does SEO Cost in 2017?

Credo Study 2015: What Are Average SEO Consultant Rates?

On average, agencies charge $1,461.15 for a monthly retainer and consultants charge $887.50. Agencies charge on average $203.08 per hour while individual consultants charge $138.25. The median breakdown is fairly similar. The overall median hourly rate on Credo is $150.00.

Opportunity Cost – No SEO

The cost of paying for every click is often a primary driver to investigating SEO.

SEO Pricing Packages

Check out the table below for our standard SEO pricing packages. If you require a specific type of SEO – Local SEO, Enterprise SEO, or Ecommerce SEO – click on the corresponding button to view specific pricing packages

 

Traditional SEO - Ramp
$600
Optimization of robots.txt & GoogleBot crawls
Creation & registrations of sitemap.xml
Google+ business profile setup/optimization
Mobile site optimization (if applicable)
Information architecture audit
Google Analytics setup w/ conversion tracking
Google Analytics traffic analysis
Not provided filter / Not provided analysis reporting
Local search optimization
Setup of website sitemap
Alternate text added to images
Link redirect audit
Custom 404 error page setup
Schema HTML tags
Rel="publisher" implementation
Quarterly web page freshness updates
Initial link analysis and disavow
Dedicated account representative
Online project management schedule
Ongoing monthly keyword reporting
Ongoing monthly traffic & goal reporting
Google data highlights
Canonicalization analysis
Competitor intelligence report
Internal linking restructuring
Linkable content promotion
Header Tags Optimized (Ex. H1s)
Duplicate content analysis
Social media monitoring software
Keyword rank checker access (Updates weekly)
N/A - Website usability analysis
N/A - Universal SEO (Video, Maps, Images, News)
N/A - Outreach to online influences
N/A - Link reclamation
N/A - Creation of text navigation (if possible)
N/A - Up to 50 web lead phone calls tracked per month
N/A - Website design analysis
N/A - Video and image xml sitemaps
N/A - Searcher experience analysis (long-clicks, pogo-sticking, bounce rate, etc.)
N/A - Link baiting and content development
N/A - Channel Specific Call Tracking
ScreamingFrog Crawl Toolset
N/A - Moz Keyword Explorer Toolset
N/A - Majestic Domain Toolset
N/A - Ahrefs SEO Toolset
Up to 80 key phrases optimized (>1M results)
2 Qtrly Earned Media Content Assets - Content, Link, UX, or CRO
N/A - Monthly Media Content Assets - Content, Link, UX, or CRO Assets
5 Google Analytics custom dashboards
Initial SEO copywriting articles or blog posts - Up to 10 pages (Interchangeable)
Ongoing quarterly SEO copywriting - Up to 5 pages (Interchangeable)
$4500 - Initial campaign investment: (Two month duration)
$600 - Progressive monthly optimization: (1 year commitment)
Traditional SEO - Grow
$1,000
Optimization of robots.txt & GoogleBot crawls
Creation & registrations of sitemap.xml
Google+ business profile setup/optimization
Mobile site optimization (if applicable)
Information architecture audit
Google Analytics setup w/ conversion tracking
Google Analytics traffic analysis
Not provided filter / Not provided analysis reporting
Local search optimization
Setup of website sitemap
Alternate text added to images
Link redirect audit
Custom 404 error page setup
Schema HTML tags
Rel="publisher" implementation
Quarterly web page freshness updates
Initial link analysis and disavow
Dedicated account representative
Online project management schedule
Ongoing monthly keyword reporting
Ongoing monthly traffic & goal reporting
Google data highlights
Canonicalization analysis
Competitor intelligence report
Internal linking restructuring
Linkable content promotion
Header Tags Optimized (Ex. H1s)
Duplicate content analysis
Social media monitoring software
Keyword rank checker access (Updates weekly)
Website usability analysis
Universal SEO (Video, Maps, Images, News)
NA - Outreach to online influences
Link reclamation
Creation of text navigation (if possible)
Up to 50 web lead phone calls tracked per month
Website design analysis
Video and image xml sitemaps
N/A - Searcher experience analysis (long-clicks, pogo-sticking, bounce rate, etc.)
N/A - Link baiting and content development
Channel Specific Call Tracking
ScreamingFrog Crawl Toolset
Moz Keyword Explorer Toolset
N/A - Majestic Domain Toolset
N/A - Ahrefs SEO Toolset
Up to 150 key phrases optimized (>1M results)
3 Qtrly Earned Media Content Assets - Content, Link, UX, or CRO
N/A - Monthly Media Content Assets - Content, Link, UX, or CRO Assets
10 Google Analytics custom dashboards
Initial SEO copywriting articles or blog posts - Up to 20 pages (Interchangeable)
Ongoing quarterly SEO copywriting - Up to 10 pages (Interchangeable)
$7000 - Initial campaign investment: (Two month duration)
$1000 - Progressive monthly optimization: (1 year commitment)
Traditional SEO - Max
$2,000
Optimization of robots.txt & GoogleBot crawls
Creation & registrations of sitemap.xml
Google+ business profile setup/optimization
Mobile site optimization (if applicable)
Information architecture audit
Google Analytics setup w/ conversion tracking
Google Analytics traffic analysis
Not provided filter / Not provided analysis reporting
Local search optimization
Setup of website sitemap
Alternate text added to images
Link redirect audit
Custom 404 error page setup
Schema HTML tags
Rel="publisher" implementation
Quarterly web page freshness updates
Initial link analysis and disavow
Dedicated account representative
Online project management schedule
Ongoing monthly keyword reporting
Ongoing monthly traffic & goal reporting
Google data highlights
Canonicalization analysis
Competitor intelligence report
Internal linking restructuring
Linkable content promotion
Header Tags Optimized (Ex. H1s)
Duplicate content analysis
Social media monitoring software
Keyword rank checker access (Updates weekly)
Website usability analysis
Universal SEO (Video, Maps, Images, News)
NA - Outreach to online influences
Link reclamation
Creation of text navigation (if possible)
Up to 50 web lead phone calls tracked per month
Website design analysis
Video and image xml sitemaps
Searcher experience analysis (long-clicks, pogo-sticking, bounce rate, etc.)
Link baiting and content development
Channel Specific Call Tracking
ScreamingFrog Crawl Toolset
Moz Keyword Explorer Toolset
Majestic Domain Toolset
Ahrefs SEO Toolset
Up to 300 key phrases optimized (>1M results)
3 Qtrly Earned Media Content Assets - Content, Link, UX, or CRO Assets
2 Monthly Media Content Assets - Content, Link, UX, or CRO Assets
10 Google Analytics custom dashboards
Initial SEO copywriting articles or blog posts - Up to 20 pages (Interchangeable)
Ongoing quarterly SEO copywriting - Up to 10 pages (Interchangeable)
$8000 - Initial campaign investment: (Two month duration)
$2000 - Progressive monthly optimization: (1 year commitment)
Traditional SEO - Perform
Custom
Optimization of robots.txt & GoogleBot crawls
Creation & registrations of sitemap.xml
Google+ business profile setup/optimization
Mobile site optimization (if applicable)
Information architecture audit
Google Analytics setup w/ conversion tracking
Google Analytics traffic analysis
Not provided filter / Not provided analysis reporting
Local search optimization
Setup of website sitemap
Alternate text added to images
Link redirect audit
Custom 404 error page setup
Schema HTML tags
Rel="publisher" implementation
Quarterly web page freshness updates
Initial link analysis and disavow
Dedicated account representative
Online project management schedule
Ongoing monthly keyword reporting
Ongoing monthly traffic & goal reporting
Google data highlights
Canonicalization analysis
Competitor intelligence report
Internal linking restructuring
Linkable content promotion
Header Tags Optimized (Ex. H1s)
Duplicate content analysis
Social media monitoring software
Keyword rank checker access (Updates weekly)
Website usability analysis
Universal SEO (Video, Maps, Images, News)
NA - Outreach to online influences
Link reclamation
Creation of text navigation (if possible)
Up to 50 web lead phone calls tracked per month
Website design analysis
Video and image xml sitemaps
Searcher experience analysis (long-clicks, pogo-sticking, bounce rate, etc.)
Link baiting and content development
Channel Specific Call Tracking
ScreamingFrog Crawl Toolset
Moz Keyword Explorer Toolset
Majestic Domain Toolset
Ahrefs SEO Toolset
Up (n) key phrases optimized (>1M results)
CUSTOM - Qtrly Earned Media Content Assets - Content, Link, UX, or CRO Assets
CUSTOM - Monthly Media Content Assets - Content, Link, UX, or CRO Assets
CUSTOM - Google Analytics custom dashboards
Initial SEO copywriting articles or blog posts - Up to (n) pages (Interchangeable)
Ongoing quarterly SEO copywriting - Up to (n) pages (Interchangeable)
CUSTOM- Initial campaign investment: (Two month duration)
CUSTOM - Progressive monthly optimization: (1 year commitment)

SEO Services

  1. SEO Audit (Onsite, Offsite)
  2. Website Audit
  3. Link Building
  4. Google Penalty Audit
  5. Citation Audit
  6. Citations Building & Duplicate Cleanup
  7. Content & Copy
  8. Google Penalty Recovery
  9. Local SEO
  10. Standard SEO
  11. E-Commerce SEO
  12. Enterprise SEO
  13. SEO Consultants
  14. SEO Plans & Pricing
  15. Responsive Website Design
  16. Keyword Research
  17. Strategy
  18. Audience Development

Our Process – Learn, Build, Measure

  1. Learn
    1. Goals
    2. Personas
    3. Audits (website, IA & content, conversion, ranking & traffic)
    4. Keyword Research
  2. Build
    1. Onsite Optimization
    2. Content
    3. Outreach
    4. Promotion/Placement
    5. Citations
    6. Link Building
  3. Measure
    1. Usability – UX
    2. Calls, Revenue, ROAS, CPA
    3. Conversion Optimization

Our Focus

  1. Relevance
    1. Relevance refers to how well a local listing matches what someone is searching for. Adding complete and detailed business information can help Google better understand your business and match your listing to relevant searches.
  2. Prominence
    1. Prominence refers to how well-known a business is. Some places are more prominent in the offline world, and search results try to reflect this in local ranking. For example, famous museums, landmark hotels, or well-known store brands that are familiar to many people are also likely to be prominent in local search results.
    2. Prominence is also based on information that Google has about a business from across the web (like links, articles, and directories). Google review count and score are factored into local search ranking: more reviews and positive ratings will probably improve a business’s local ranking. Your position in web results is also a factor, so SEO best practices also apply to local search optimization.
  3. Authority
    1. Becoming an authority on a given subject is hard. It takes consistency, focus, and great content to earn shares, links, and mentions. It takes a great website. It takes great outreach. It takes good people.
  4. Distance
    1. Just like it sounds–how far is each potential search result from the location term used in a search? If a user doesn’t specify a location in their search, Google will calculate distance based on what’s known about their location.
    2. Distance is a factor which we cannot control, location of business, distance from search. However, we do use our knowledge about local/location ranking factors when implementing strategy.  For example “near me” searches have increased by (X)%.  Our strategies consider optimization for this and other distance nuances.
  5. Conversion
    1. The point of SEO is to find qualified leads, generate sales, and drive down conversion costs across all channels. We do not to target 1st page placement for vanity keywords.
    2. We measure conversions and sales not rankings, clicks or vanity KPI’s

A BREAKDOWN OF OUR SEO PRICING PACKAGES