What is Call Tracking, and Why is it Valuable?
If your business relies on lead generation through phone calls, you may be seeking a method for tracing the source of each call. Call tracking is a method of determining how a potential client discovered your business. The data collected through call tracking allows you to identify which marketing efforts bring in phone calls. You can put this valuable information into action to improve your return on investment and promote the growth of your business.
Admen provides web-based solutions for tracking calls to your business. Our advanced system allows us to accurately identify the number of phone calls generated by a website or a specific website component. We can accomplish this even if your business routes calls to several phone extensions or has numerous phone numbers- a feat that was nearly impossible until recently.
With our online call tracker, you will have the power to make informed marketing decisions. Admen's call tracking service is compatible with Google Analytics, presenting you with actionable data alongside the information you already monitor. Our tracking data provides your business with insight into specific actions that web page visitors take as they move through the marketing funnel. All call tracking data will be readily available to you through a mobile app or our web-based interface, calls.admen.com.